MEDIA & ENTERTAINMENT
WebMD
Integrates disparate departments to streamline reporting and enable better business decisions with Microsoft Dynamics
Success Story: WebMD 2018-01-18T21:16:18+00:00

About

WebMD is the leading provider of online health information and services to consumers and healthcare professionals.

Solution

WebMD’s revenue predominantly comes from advertising and sponsorship fees, as well as providing licensing arrangements for physicians in the private sector. They were using Oracle to manage their business needs, but it was falling short in tying the different revenue streams and departments together. They chose Microsoft Dynamics because it easily integrates information across disparate business units. As a result, they can easily pull reports from all departments, bringing them together to provide consolidated information to their decision makers. With a streamlined process of getting information to management, they can make better decisions because they are receiving more comprehensive data.

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